PiMARQ JD Code: 074
Role Name:Search Engine Optimization(SEO) Analyst
The company is a leading pioneer in innovation, technology, service and consulting which empower clients in India & Aboard to make and execute systems for their digital transformation. Its team, expert and experienced professionals who possess assorted knowledge, skills, and abilities of software development and digital marketing.
Location-Based in North Bangalore (AGB Layout)
Key Functional Areas of Responsibility:
- Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
- Administer search engine programs for purposes of diagnostic reporting on client projects
- Help to create and support marketing content to socialize and use for social media purposes
- Implement link building campaigns in coordination with client SEO goals
- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Research and administer social media tools in support of clients’ social media strategy
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
- Monitor and evaluate search results and search performance across the major search channels
- Communication to team and management on project development, timeline, and results
Professional Competencies
- Passion for SEO(On/Off page techniques) and internet marketing
- Outstanding ability to think creatively, and identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere
- Ability to clearly and effectively articulate thoughts and points
- High levels of integrity, autonomy, and self-motivation
- Excellent analytical, organizational, project management and time management skills
- Proficiency in MS Excel, PowerPoint, and Word
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool
- Experience working with popular keyword tools (Keyword Planner)
- Experience working with CMS and building/administering content in CMS environments.
Salary –2.2 to 3.6 Lakh
Experience – 1 to 3 Year